Thursday, 6 February 2014


Both Linkedin and Twitter have had a bad week.

Linkedin has seen its sales revenue fall recently. Linkedin has said it will concentrate on the following areas:

  • China - Linkedin is the only major social networking site not blocked in China
  • Job vacancies - it has recently bought a company that uses clever software to match people to vacancies. Most of Linkedin's revenue comes from paid job adverts.
  • Mobile devices - 25% of Linkedin traffic comes from mobile devices

Twitter also saw its share price drop 24% after it reported a slowing in the growth of new users. Twitter is still making a loss (£396m loss in 2013). As well as the slowing in the growth users timeline views have dropped suggesting users are updating less often. More than 90% of Twitter's income is from advertisers who pay to have their tweets promoted. Twitter is promising several enhancements to improve the user experience so expect Twitter to be changing.


No comments:

Post a Comment